It’s been exactly one month since the last update post. Time has past enough to give another update.
Next Monday I will be part time at the clinic so I can devote more time to the store. I seems to me that it is not really happening! I have always worked for someone else and full time. I started working when I was 15. I took some time off after my second son was born. I tried to be a stay at home Mom, but it wasn’t for me. I really give credit to those Moms and Dads out there. If I would have had computers and blogs and Facebook back then, I maybe could have handled it. It won’t be that I will have all this extra time on my hands. just that I won’t have to go at maximum overdrive mode.
The weekends open have been successful. The store seems to sell about have of the inventory by noon on Saturday. Ideally, we will have replacements to pull from back room instead of it being a first come first serve situation. There is always things to work on waiting in the back room. I have accommodated several customers that have asked about certain pieces they had in mind. Often I show pieces that are waiting to be fixed up and it seems to be just what they are looking for, so I get to sell it. I have also did custom work for a few where they have brought in their piece and painted to their request.
I am trying to build Tattered’s branding image now. I am excitedly waiting for another draft of a logo. So pumped to unveil it. I am fortunate to have a friend who is a graphic designer who also is a vendor for Tattered. I plan to order custom bags and am in need of more business cards. With the expanded store hours, I should publicize that in the papers. I find that advertising is so expensive, BUT, there are a lot of people who don’t Tweet or use Facebook. So the old fashioned route must be used.
A mentor of mine told me when I first started not to invest so heavily in the store. She said just to recycle grocery bags, use a calculator, never advertise. I have followed that advise. There are times when you have to find your own way too. I bought a cash register because I felt like I was running a rummage sale instead of a brick and mortar store. I put my beautiful merchandise in crinkled up Walmart bags. I just feel cheap and unprofessional. I guess it’s not the image I want to portray. Even though the name is Tattered, it doesn’t actually mean that is how everything has to be.
So I plan to upgrade the image, a more grown up Tattered. I think that is how businesses can be successful though. Never to get stale, keep moving and shifting as needed. I did already upgrade the Facebook page with an awesome timeline from Leesa Dykstra Designs. She does beautiful work. So much talent. I am working on building the fan base for Facebook. I think for only being open for 5 months, over 600 likes is something to be proud of. So keep the love coming and visit me at Facebook too!
Thanks for your support, please share my pages with your friends. I am hoping to update this site more now that I will be part time at the clinic, YAY!!